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Showing posts from November, 2017
I tuned into to a video podcast hosted by Leo Laporte (The Tech Guy) on Twit. This was episode 1422, published on 11/25/17, and was titled iPhone 8 Plus vs. iPhone X. After 10 minutes of unrelated chatter, Laporte starts the discussion by saying that ultimately he believes that the iPhone X is the best iPhone ever made. He discusses how the differences between the two handsets are quite minimal in some regards, such as the hardware of the cameras. He spends a relatively long period of time expressing his opinion on the Face ID feature found only on the iPhone X. He believes that Face ID isn't as reliable as the traditional Touch ID found on the iPhone 8 plus; as well as other models released in the year 2013 onward. According to Apple Face ID is much more secure than Touch ID; the chances of someone other than you unlocking your iPhone X is 1 to 1 million, while the chances are 1 to 50,000 for Touch ID. Laporte points out that Apple's claim is invalid in some respects because...

How companies use social media

Social media can be a very beneficial tool for companies, as it allows them to do a variety of different things that can help their business. These things include increasing website traffic, creating a brand identity and positive brand association and improving communication and interaction with key audiences. There is a wide variety of different social media platforms that company can use to do what I previously mentioned, but Facebook and Twitter are among the most commonly used. Worldwide, there are over 2.07 billion monthly and 1.15 mobile daily active. These statistics make Facebook are very vital place for companies to market themselves, in fact 42% of marketers report that Facebook is critical or important to their business. On Facebook companies increase their web traffic by having their "advertisements" featured, companies can filter out Facebook users by a variety things like age and interest to direct their advertisement to a specific group of people. An example ...